You have cultivated an IP portfolio for your start up with trademarks, copyrights, patents, know-how, trade secret and designs, what now? These assets of your organization can be retained through their life and can be used tactically to keep competitors at bay. However, there are instances where your IP rights could be shared with others in return for compensation. This is referred known as IP licensing, where if you do an outright sale of the IP asset it is considered…
