Trademarks

Chacha in Sarees: Delhi HC on Trademark Distinctiveness

The Delhi High Court's Division Bench has reversed a Commercial Court order that dismissed Chacha Saree Bazar Pvt. Ltd.'s interim injunction application on the ground that "Chacha" is a generic word. The case raises a foundational question in trademark distinctiveness:…

Gaurav Mishra · 4 Jun 2026